Computer and Marketing Knowledge Practice Paper for IBPS, SBI and other Competitive Exams

Computer and Marketing Knowledge Practice Paper for Competitive Exams

1) A(n) ________ is a device that electronically processes data, converting it to information.

1. algorithm
2. computer
3. software
4. program
5. None of these

2) The place where the computer stores programs and data is called _______

1. Memory
2. Storehouse
3. Storage Unit
4. Backup
5. None of these

3) Why is the Caps Lock key referred to as a toggle key ?

1. Because its function goes back and forth every time it is pressed
2. Because it cannot be used for entering numbers
3. Because it cannot be used to delete
4. Because it cannot be used to insert
5. None of these

4) The name that the user gives to a document is referred to as ______

1. name-given
2. document-name
3. filename
4. document-identity
5. None of these

5) Which of the following is part of the System Unit ?

1. CPU
2. Monitor
3. CD-ROM
4. Floppy Disk
5. None of these

6) Which of the following is not an input device ?

1. keyboard
2. mouse
3. printer
4. scanner
5. None of these

7) One puts information into the computer by pressing this key ________

1. caps lock
2. tab
3. enter
4. esc
5. None of these

8) To add or put into your document such as a picture or text use________

1. TV
2. insert
3. push in
4. squeeze in
5. None of these

9) A key that must be pressed each time a new command or information is entered _________

1. esc
2. return/enter
3. delete
4. home
5. None of these

10) On a CD-RW you can_______

1. read, write and rewrite information
2. you can only read information
3. you can only write information
4. read and write information
5. None of these

11) When Bell Laboratories attempts to anticipate the effect of new products and processes on its own innovations, other business organisations, and society in general, it is engaging in :

1. product differentiation
2. monopolistic competition
3. technology assessment
4. innovative marketing
5. None of these

12) A presentation means________

1. Display of products
2. Explaining the utility of products
3. A gift
4. Display of Communication skills
5. All the Above

13) A DSA means______

1. Directly Selling Authority
2. Directly Selling Agent
3. Direct Selling Authority
4. Direct Selling Agent
5. Distribution and Selling Agencies

14) "Bench mark" Means ________

1. Products lined  up on a bench
2. Salesmen sitting on a bench
3. Set standards
4. Marks on a bench
5. None of these

15) Value-added services means _______

1. Giving full value for money
2. Better value for higher price
3. Costlier services
4. Additional service
5. All the above

16) CRM means _________

1. Customer Relationship Management 
2. Customer Retention Manager
3. Customer Relative Meets
4. Channel Route Market
5. Channel Representative Manager

17) A "Target Group" in Marketing _______

1. To whom the sales should be directed
2. A Group of Sellers
3. A Group of Buyers
4. A Group of Products
5. All the above

18) The Target Group for Credit Cards is ________

1. All Cards holders
2. All existing borrowers
3. Individual with taxable income
4. All of these
5. None of these

19) Bank assurance means_____

1. Assurance given by banks to Loanees
2. Assurance to bank with one bank
3. Assurance to give good services
4. Assurance to give repay loans
5. Selling insurance products through banks

20) Cross-selling means________

1. Selling with a cross face
2. Selling to Red Cross members
3. Selling to Blue Cross members
4. Selling across countries
5. Selling other products to existing customers

Important Links:

• Computer Terminology Notes (By Alphabet) for Competitive Exams
• Computer Knowledge Practice Paper Set 2
• Computer Knowledge Practice Paper Set 3